Payment Marketing

Let's imagine together the services and payment experiences of tomorrow

Innovation is constantly reinventing our daily lives. Expectations are changing. It's now essential to understand and anticipate the challenges, trends and usages of tomorrow in order to propose the right answers. We support you at all stages of your ideas and projects.

Our tailor-made support

From ideation to the take-off of customer uses

Let us guide you through each of your payment projects and maximise the potential of your developments.

Virtual cards, wallets, innovative payment methods, omnichannel acceptance solutions... Disruptive offers and inventive paths? We help you go further, faster.

Strategic marketing

You have an idea, we look into it. Do our findings confirm your intuition? You will be the first to launch!

Design of new offers

The concepts we come up with go far beyond your customers' expectations. Because they are at the heart of our reflections.

Digital customer journeys

Seamless, easy, fast. The customer journeys we build are the talk of the town... Always for the better.

Successful launches

The launch of your offers thrills customers, but also the employees who will live with them...

Why trust us?

A unique hybrid of Marketing x Payment skills = Creativity + Ingenuity².

Innovative and bold methods to meet tomorrow's challenges today

Knowledge of your sector and the market addressed: Individuals, Professionals, Companies, etc.

Interventions with a wide range of stakeholders that benefit your users' experience

At the point of sale, remotely, on mobile, on the fly: your customers' journeys no longer have any boundaries. Our imagination, too, is limitless.

Hélène Kalem

Practice Leader Marketing and Digital I Oaklen Consulting

/ Success Story

"Payments in control" or how to put customers back in control of their payment data

Supporting our client to study, design and model a "Payments in Control" offer allowing customers to view and control their payment data.

Benchmark of "Payments in Control" solutions in Europe

Identification of use cases and assessment of their legal and technical feasibility

Collaboration with the Bank's UX Center to design features

Pitching services and bringing them to life

See the case study

/ Success Story

Deployment of Samsung Pay and digitalization of transport tickets

A global support on behalf of our client Samsung: integration of partners (banks, carriers), strategy and deployment of value-added services such as Samsung Rewards.

Definition of the product and marketing strategy in close collaboration with the Samsung Electronics France teams

Integration of partners (banks, transporters)

Support & product lifecycle management

Launch of several banking partners in France and deployment of value-added services such as Samsung Rewards

See the case study

To provide consumers with pleasant, convenient, fast shopping experiences. Payment: almost invisible, yet more than perfect. Seamless payment, for everyone, everywhere, in every situation. That's a perfect match.

Anne-Sophie Mouraud

Manager I Oaklen Consulting